Invitations, satisfaction inquiries, mailings

Direct marketing

City of Geneva

Combining duties over two services of the construction Department of Ville de Genève, the population was to be simultaneously informed of the negative impact of noise and trafic in their districts, but as well of the advantages. From basic maintenance road work to complete redevelopment, a combination of press conferences, flyer distribution, inaugurations and internet publications were to be set, with the inherent complexity of construction work. Public relations tasks were needed towards population and associations.

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Silhouette International

In order to sustain and develop subscriptions in its fitness centers in Switzerland, the client operated many direct marketing operations. All-household flyering were spread to the center’s neighborhoods, combined with direct mailing proposing discounts to older clients. These operations were backed with poster and radio campaigns, but they were sampled independently due to their flexible and reagent nature.

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